• Our skilled, knowledgeable staff can help you with any uncertainties or specialty media solutions.

  • Our award-winning design will make your message clear in an otherwise confusing media environment.
  • Learn about media possibilities you may not have known were available or thought were out of your budget.
  • We develop enduring media solutions that are adaptable in any economic climate and in the changing face of new media.
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Welcome to Maximumedia Design

Welcome to Maximumedia! It is our sincere hope as designers and media specialists that we can help you realize your identity, re-imagine your business and reinvigorate your brand.

We offer several design specials this month and continue to deliver the highest quality services for the best value. Innovative design has never looked so good!

Please contact us with questions, concerns or general communication TODAY!

Thanks,

The Maximumedia Crew
 765.413.8923

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Animation Design

We are living in a world that is predominantly geared toward those in “Generation Y”. Approximately 80 million people in the United States now occupy the 11-29 year old age group. Generation Y has been exposed to animation literally from birth, and is therefore extremely receptive to animated design when utilized in advertising. When trying to market to specific demographics and age groupings, animated design is a proven tool.

Animated design not only appeals to a younger age group, it has clear advantages when presented to all age ranges across the board. Studies have found that animated design advertising is extremely cost effective. The average animated ad has a run time of approximately 15 seconds, yet generates click-through rates averaging 15% to 40% higher than standard static web advertisements. Potential clients pay closer attention to animated advertising than static advertising, regardless of age demographics, even when the ad is not intended for their particular audience.  Research has proven utilizing motion and animation in advertising elicits stronger emotional responses and provides for greater recall when viewed by potential clients. Animation has become such an ingrained part of our culture from an early age that it feels comfortable and natural when encountered as an advertising medium, making it a more than suitable option for many marketing needs.

When considering your design needs Maximumedia takes into account not only the specifics of you as a client, but the specifics of your potential clients, as well. Animated design can be utilized to engage your target market while keeping within the limitations of your own visions and needs as a company.

Maximumedia Specializes in Digital Filmmaking, Animation, Motion Graphics, Design, Film, Visual Effects and Experimental Moving Image Storytelling. But what makes design truly innovating?

Ease of Use? Interesting shapes or colors? Innovative layout? Sharp, crisp graphics or photos? Original feel?

Providing a combination of style and movement, Maximumedia aims at unifying look and feel with that subtle exciting force which can only be described as innovation, providing the utmost design experience for you and your customers. But how does this translate into any meaning for you as a business?

Brand.

Without a consistent brand image, your customers attitude can only reflect their own personal ideas and beliefs. Without a consistent brand image, you are left to the whim of a customers own image of what you and your company stand for. Without a brand identity, you are a name without a face.

And identity isn't only about your name and logo, font choice and placement, your business mentality or mission, it is also how you innovate thought, how you capture your audience with subtle ideas and design strategies.

This is Maximumedia's Specialty;
Marketing With a Purpose.

Maximumedia Design Indiana Lafayette Time Media

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Maximumedia News

Guerilla Marketing - Design, Innovation & Your Brand

guerillaIn advertising, your brand is only as good as your campaign. Just like being a guerilla soldier in the jungle, your advertising must strike fast, hit hard and resonate with your brand's identity. At Maximumedia, we take great pride in designing campaigns for guerilla marketing that have been used by some of the most creative brands in today's market.

So, how do you design a guerilla marketing campaign in your town and how do you ensure that it does what you intend? Let's go with our patented Think, Make, Do strategy:

1. Think about what you need your marketing to do, not what it is going to cost.

Many people think of guerilla marketing as inexpensive rather than innovative. This seems counter-intuitive assuming that your marketing ideas in the guerilla domain should be explosive and affect your target market in a unique way, a way that is nothing like your audience has never seen.

2. Make your marketing quantifiable.

A guerilla marketing initiative is only as effective as it's results. So, in order to test it's effectiveness, you need to track your marketing. Here are a few tried and tested marketing ideas that everyone has seen and used in their consumer life:

  • Redeemable tokens
  • Perforated coupons
  • Electronic marketing

Whether we knew it or not, by redeeming any of the above, we were helping a brand define it's market. Especially in today's online world, using high-powered analytics packages has been embraced and standardized to match the ways in which we track the impact of our advertising.

lafayette-geurilla-marketing3. Do something to make your campaign memorable.

An effective guerilla marketing campaign will not only be concerned with the final outcome of it's intended use, but in how it is implemented. In other words, the ways in which you get your marketing into the hands of potential customers is as much a part of your campaign as the actual piece. Think of creative ways to make your customers remember you. Sing a song. Show a movie. Create a viral marketing strategy that takes full advantage of today's "share" society. If you put it on Facebook and it is an emotional experience, people are going to pass it along. Next thing you know, you are forcing people to listen to your message, go to your website ane ultimately buy your product.

So, when it comes to promoting your business via guerilla marketing, creating a powerful sales tool is a lot like engaging your market in the trenches. You absolutely have to have the right plans, maps and ammunition to make your marketing successful. However, you also have to approach your market with emotion and a truly hands-on ethic.

Now, get out there and DO IT!